Jason Neeley
You may not expect Main Street in St. George, Utah to be epicenter of barbecue in the western United States, but Texas Monthly Magazine, the Bible of Barbecue, ranked Pica Rica BBQ seventh on their “United States of Texas Barbecue” list for barbecue joints located outside the Lone Star State. By blending Texas-style smoked meats Mexican influences, and a rotating menu that always has fresh ideas, Pica Rica BBQ is known as a dining experience unlike anything else in the region. Text change!
The success of Pica Rica BBQ isn’t just culinary. It’s the result of aligned vision, sustained support, and a shared commitment to building something exceptional. PicaRica’s success story shows what happens when bold culinary vision meets thoughtful investment.